There’s a reason many business owners head to social media before considering any other kind of online advertising.
It’s because, with millions of users on every platform, there’s a good chance that many people will see the advertising.
And that’s true. Millions of people will see it. But did you know that email has a much larger base? That’s true, too.
Your Hidden Advantage
While millions of people might be on social media, email has nearly three times the user base of all social platforms. The reason for this?
While not everyone loves social media, everyone likes to use email to keep in touch with their family and loved ones, and with businesses too.
What Does That Have to Do With Your Business?
Everything! At least when it comes to marketing. This extensive user base means that when you use it, you’ll reach many more people than if you just relied on social media alone.
And, of course, business owners know that the more people that see their message, the better the chance that someone will find it interesting and maybe even use their business.
Email Marketing Lets You Reach the Biggest Audience Possible.
There’s just no way around it. And for business owners looking for a way to connect with as many people as possible, which is just about every business owner, that’s a huge benefit.
While social media marketing might be good, and radio advertisements may work for local audiences, with so many users, email marketing is the way for businesses to get the farthest reach for their marketing dollars.
When you’re ready to discuss or develop your marketing strategy, we can help. Contact us and schedule a free marketing consultation.