Your Goal Has Always Been to Generate More Leads and Sales For Your Company!
However, reviewing your budget closely, you’ve quickly discovered that you’re spending more on marketing than what’s coming in.
Looking back, you regret handing out tons of money, chasing every marketing idea, only to walk away empty-handed every time.
At this point, your view of marketing has become a love/hate relationship; if possible, you would shut it down immediately.
Instead of a permanent solution from the people you hired, they only provide vague answers and suggest trying something new.
You’re tired of constant disappointment and ready to discard all the marketing advice you receive out the door.
You’re Not Alone…!
Over the years, we’ve met many who, like you, were sold general marketing solutions that rarely benefited their company.
In every instance, the business owner or company decision-maker has concluded that marketing doesn’t work in their industry.
You may not know this, or someone may have kept the information away from you, but today, it is time to uncover a hidden truth.
“Only a proven, company-tailored marketing strategy will easily generate more leads and sales for your business!”
Every business needs a marketing strategy designed solely for that company because no two companies are alike, and neither should their marketing strategy.
Our Case Studies Show You How It Works
Case Study #1: A Portland, Oregon, automotive-only locksmith client struggled to find customers for his new company.
Our Approach: After reviewing what he did to generate new leads, we recommended he institute a route system and visit every car dealer in his city six days a week, month after month.
Results: In less than a week, our client made $300 by stopping by to see if the dealerships and car lots needed lock work or extra keys. At the end of his first year in business, he had made more in those twelve months than working for others in the previous three years.
Case Study #2: A landscaping company struggled to secure additional lawn care contracts and was losing business.
Our Approach: We uncovered several issues: 1) an abandoned company website, and 2) Facebook and Instagram pages had followers but no client interaction. We updated their website and began creating new content, targeting only homeowners, property managers, and facility supervisors. Another part of the strategy was to create a “Plant of the Week” series post only for their followers.
Results: Within six months, the client’s business grew 42%, which allowed them to hire more employees and bounce back. The series grabbed their follower’s attention, and its online footprint grew on social media.
Case Study #3: A pool-cleaning company in Jacksonville, Florida, struggled to find homes with installed pools. They wanted to send direct response mailers to generate more business but didn’t want to send them to addresses without pools.
Our Approach: Instead of having the client buy mailing lists, we directed them to use Google Maps. This feature allows the viewer to see entire neighborhoods from the Satellite view. Scrolling over each home, one could see if the property had a pool. If it did, we instructed our client to tap the home, and Google provided the mailing address.
Results: Once our client discovered how easy it was to find a home with pools, he spent less money on mailers going to the wrong homes. That strategy helped him avoid spending more on postage for people who would never call his company.
As you can see, each marketing strategy is unique and tailored to that specific company, and in every instance, our client’s businesses grew.
What does that mean for you, your company, and your industry?
In today’s marketing world, agencies, and marketing consultants prefer selling their prechosen packages of marketing ideas.
There is a strong belief that what works in one industry will work in all, which is misleading and costly to you, the business owner.
Simply put, it’s like rolling the dice at a casino and hoping for a profitable outcome.
Taking those marketing risks might generate leads and sales, but your business could suffer financial loss if it doesn’t.
Follow our simple guidelines to limit your risk and avoid losing more money.
Remember, a tailored marketing strategy that generates more leads and sales is crucial.
Beyond the Conventional
Since 1993, we’ve examined businesses, their industries, and buyers and provided marketing strategies to business owners and company decision-makers.
We believe in thinking outside the box and crafting strategies that are as unique as the businesses we serve. Our goal is to turn every project into a lead-generating powerhouse.
Meet Woodrow Quinones. Mr. Quinones is a visionary marketing strategist and content writer. With a keen eye for market trends and a passion for storytelling, he leads The Promotional Guy with expertise and an unwavering commitment to excellence.
Join Our Story Your business isn’t just another project to us; it’s a part of our legacy. If our approach resonates with you, we invite you to contact us and start crafting a custom marketing strategy that generates leads and sales for your company.